Would You Suit a Niche Perfume?

WHAT IS NICHE?

A Niche fragrance embodies originality and artistry. Referred to as artisan perfumery, it hinges on the expertise of the perfumer and their dedication to a singular aromatic element or concept in crafting the ultimate scent. Often aromatics are custom created by a perfumer and therefore very unique and difficult to replicate.

Niche perfumes are created with the intention of creative expression rather than following a trend. Often created in smaller quantities and not sold through everyday retail outlets. Niche perfumes are daring adventures in the world of scents, crafted with potent natural ingredients that challenge the norm of commercial fragrances.

The artisan perfume, Destined for Deadwood, was inspired by the sandalwood that was harvested as a deadwood from the Outback. The sandalwood was found in the desert sands from trees that had died long ago. The distiller told me she found some wood that was up to 100 years old lying in the sands, parched and dried for decades. This deadwood yielded the Santal spicatum essential oil. This story about deadwood inspired the creation of my perfume. The fragrance includes notes reminiscent of the desert, with clear, dry, crisp, and warm elements. Pink pepperberry, black pepper, lime and creamy woods blend with botanical musk ambrette as the human element of skin.

The difference between Niche and Designer fragrances

The intersection of fashion and celebrity frequently propels popular culture. The perfume industry, like fashion is commercialised to appeal to Pop culture's mass appeal.  The result is widespread availability of "the same" that can be easily purchased designer fragrances.

What is missing in a lot of mass-produced perfumes is real innovation, originality, passion and risk taking. 

Personality traits that match with Niche Perfumes.

If you are bored with the same scent that you find everywhere and long for something unique and different. If you are tempted by the rare and unique. If you are adventurous. If you are bold. If you are interested and curious. For those who feel that they want more variety, freedom of expression, mystery and individuality then niche perfumery can offer an experience that is beyond the ordinary.